Samsung confirms ‘Unpacked’ event for August 10: Here’s what to expect

It’s August and Samsung wants to show off what it has to offer before the holiday season begins.

After days of speculation about the official date, Samsung sent out an official invitation to the “Unpacked” event on Wednesday, confirming that the product launch event will begin on August 10. The event will begin at 9:00 AM ET or 6:30 PM IST and will be broadcast on Samsung’s YouTube channel.

The South Korean giant did not detail the products that will debut next month; However, it is likely that Samsung will release at least two new foldable phones, possibly the Galaxy Z Flip 4 and Galaxy Z Fold 4. Both foldable phones are highly expected among Samsung fans, especially the Galaxy Z Flip 4. The invitation confirms its arrival one way or another. From the Galaxy Z Flip 4, which will succeed last year’s Galaxy Z Flip 3 which was a commercial success.

Samsung has put a lot of effort into making foldable smartphones mainstream. The Galaxy Z Flip 3 had a starting price of $1,000 and improved durability to appeal to mainstream consumers. Meanwhile, the Galaxy Z Fold 3 is at the top of Samsung’s Galaxy smartphone line, both in terms of price and perception. The phone came with a 6.2-inch screen that unfolded into a 7.6-inch tablet. It also has a selfie camera under the flexible screen, making it practically invisible to the user

Despite the bigger push from Samsung, foldable phones remain a niche and still get people excited about the new phone’s form factor. Motorola and Huawei also have a handful of foldable phones on the market.

Samsung insiders and industry experts are expecting the company to announce two new smartwatches at its Unpacked event next month. The high-end watch can be called the Galaxy Watch 5 Pro. It will have a more solid design and is supposed to come from titanium. It is said that the smartwatch will be less mechanical and will do away with the rotating bezel. The Galaxy Watch Pro 5 will take on the rumored Cupertino Apple Watch Pro, and will differentiate itself with a larger, more shatter-resistant display, a tougher body with a durable case and longer battery life. The rugged Apple Watch case measures between 46mm and 47mm in size and the price can start at around $900 or $999, according to Bloomberg’s Mark Gorman.

Leave a Comment