Japan’s discardedkimonos redesigned as casual wear to suit contemporary fashion | Fashion Trends

Vintage kimonos are generally considered a family heirloom and passed down through the generations, as garments fall out of fashion and the country’s population is shrinking, becoming a staple in Japan’s second-hand markets. Traditionally a long, loose dress can take 25 minutes or more. Designers are now recycling high quality fabrics from cast kimonos to make contemporary fabrics more suited to today’s sensibilities and fashion. Transformation is as much an art as a science.

“People wear kimonos every day, and now they don’t wear them because it’s uncomfortable,” says Duni Park, a Tokyo-based gallery shipper who converts Japanese and her native South Korean clothes into jumpsuits, shirts and scarves. “To continue using the materials, they must evolve with the lifestyle.”

The park, which has been selling its clothes online and in pop-up stores at department stores such as Takashimaya for the past few years, is part of a circular economic movement aimed at extending the lifespan of products. Some major retailers also tend to favor using the resale of worn clothing to limit the impact of their weather and attract younger buyers.

Between 50% and 60% of the 140,000 metric tons of textiles collected through procurement services at H&M group brands H&M, & Other Stories and Weekdays are directed at re-use and re-apparel purposes. Swedish fashion giant Second Hand is a majority shareholder in online clothing retailer Zelpi. US outdoor clothing retailer Patagonia Inc. It allows customers to buy or trade used clothing and gear through its WornWare website and promote repairs through its stores.

Fabric quality is a key factor in the ability to recycle or recycle clothing, and according to BloombergNEF editor Briony Collins, many of the garments produced at “fast fashion retailers” have a short life span. Historically, kimonos have been made from materials including silk, cotton or wool, although newer versions are also available in synthetics.

Kimonos have a life cycle that benefits entire families and communities and can last for decades or more. After the garments are eroded enough to be used as clothing, they can be used as cushion covers and then the rag or baby diapers can eventually be burned and spread in the fields, said Isaac Hida, founder of online marketplace Kimonoya Japan. .

“The kimonos are extremely eco-friendly,” said Hida, who often buys his second-hand supplies at auction. “There is no waste.”

On a recent Sunday, the gallery was wounded by stalls at Park Tokyo’s Odo Antique Market. The event, which takes place every two weeks at the Outdoor Plaza next to Shake Shack and across the street from the Bik Camera, is a quiet celebration of gently worn objects and objects, some of which have been in use for centuries.

Park was in search of second hand materials for his collection. The kimonos are usually made from a single bolt of Japanese tamano fabric, about 40 centimeters wide and 12 to 15 meters long, which is designed to be completely reusable.

“It takes minimal changes to Tanmono to make a kimono,” Park says. “And when you break up the kimono, it goes back to the original taimono fabric.”

Park’s worn-out clothing line also presents a shortage of brands that use Virgin products: stories and contact. Occasionally invented the fabric depicting Park Shunga – a type of Japanese erotic art – where men would line the inside of their kimonos or wear them underneath. The scenes did not have to be shown in public and some wearers believed the clothing would enhance their masculinity. “It was very hidden and no one talked about it but everyone knew about it,” Park says.

Such details make her designs more interesting. Although global consumers increasingly consider the sustainability of clothing when they make purchases, decisions are deeply affected by emotional connections.

“It has to do with clothing and fashion, with branding and marketing,” said Collins of BNEF. “But ultimately how you motivate people to wear clothes is to make them feel better.”

This story was published by Wire Agency Feed without modification to the text. Only the title has been changed.

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